Introducing 14 different PR and marketing toolkit e books of tips, techniques, worksheets to help you create, plan and deliver creative content. Each toolkit includes: Sections for you to make notes to create your own bespoke plan Checklists, tip sheets & templates so you can apply your learning Industry words explained to answer your questions […]
4 reasons why The Comms ToolKit is key to attracting new customers Read More »
What you should know about Louise (in a nutshell) Louise is a two-time award winning media and communications specialist with over 20 years’ experience working in the media, marketing, and PR industry with names like the BBC and Superdrug. For Louise it’s all about creating stories of success and sharing messages about achievements. Oh and
Who is Louise Chandler: your brands best ally Read More »
I spent a few days visiting New York recently and wandered through Time Square. It’s a world-famous space that is teeming with advertising signs and billboards to promote the latest products. Rumour has it, some prominent advertising spots can cost from $5,000 a day (£3,800). Advertising on a mass scale like this might be out
5 reasons why paid advertising can boost your business sales Read More »
McDonalds, Nike and Cadburys are all household names and brands but how did that happen? Ok, what is branding? A quick Google search tells us: a brand is a product, service or concept that is publicly distinguished from other products, services or concepts so that it can be easily communicated and usually marketed. Building a recognizable
A brief guide to get your brand known Read More »
Have you noticed there’s been a boom in podcasts in recent times? I first started making podcast in 2010-12 for BBC but recently the medium has become more accessible with the rise of smartphones and highspeed internet. Plus our lifestyles make podcast consumption easy. According to a survey on podcast consumption in the UK, Statista
How to launch a podcast in 4 steps Read More »
Your audience is key to any messages you share. Who are they? What job do they do? What do they enjoy doing in their spare time? What is their age or gender? These questions may seem useless or even obvious – but until you’re able to understand your audience, how can you connect with them
3 ways to identify your ideal customer for sales Read More »