You sell a brilliant service or product – congratulations. Now what do you do next? I hope you have a fabulous marketing strategy to communicate and share your business with your ideal customer? Ah! This is the bit businesses sometimes forget. Marketing is a crucial aspect of any business strategy. Here are a few additional […]
Goals, tips and ideas: your guide to business marketing Read More »
Introducing 14 different PR and marketing toolkit e books of tips, techniques, worksheets to help you create, plan and deliver creative content. Each toolkit includes: Sections for you to make notes to create your own bespoke plan Checklists, tip sheets & templates so you can apply your learning Industry words explained to answer your questions
4 reasons why The Comms ToolKit is key to attracting new customers Read More »
What you should know about Louise (in a nutshell) Louise is a two-time award winning media and communications specialist with over 20 years’ experience working in the media, marketing, and PR industry with names like the BBC and Superdrug. For Louise it’s all about creating stories of success and sharing messages about achievements. Oh and
Who is Louise Chandler: your brands best ally Read More »
McDonalds, Nike and Cadburys are all household names and brands but how did that happen? Ok, what is branding? A quick Google search tells us: a brand is a product, service or concept that is publicly distinguished from other products, services or concepts so that it can be easily communicated and usually marketed. Building a recognizable
A brief guide to get your brand known Read More »
Your audience is key to any messages you share. Who are they? What job do they do? What do they enjoy doing in their spare time? What is their age or gender? These questions may seem useless or even obvious – but until you’re able to understand your audience, how can you connect with them
3 ways to identify your ideal customer for sales Read More »
Running your own business can be rewarding and demanding in equal measure. You plan, organise, manage and take all the risks on board to be your own boss and reach your goals. You are the founder, creator and the employee. The day to day pursuits of being your own boss include finding ways to motivate
3 ways to use PR and marketing as a small business owner Read More »
