Building a brand

A thank you note and card with a pen on a desk

The Power of Gratitude: How a Personal ‘Thank You’ Builds Customer Loyalty and Trust

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A genuine “thank you” goes a long way in building customer loyalty. When you add a personal touch to every sale—like a handwritten note or a friendly message about dispatch—it shows that you’re not just another business, but someone who truly cares about their customers. Here are some ideas on how those small gestures can […]

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A lady sits with a microphone and laptop to record a podcast episode

The Art of podcasting: 6 Essential Tips for On-Air Success

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Presenting a podcast is an art that combines rehearsal, natural conversation, and quick thinking. Louise Chandler is an experienced broadcaster with 20 plus years on-air experience with the BBC and national radio services. Here is the Soundbite Media definitive guide to on-air success includes these six essential tips: 1. Speak Naturally Imagine a Friend on the

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A laptop and a tablet with social media advertising written on it

How to create a paid social media marketing strategy

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Paid social media marketing can be a highly effective way to boost your brand’s visibility, drive traffic, and generate leads. Here are some key strategies to consider: Define Your Objectives Identify clear goals for your paid social media campaigns, such as increasing brand awareness, driving website traffic, generating leads, or boosting sales. Select the Right

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