Category Archives: Business

My career in PR begun a long, long time ago with life as a Broadcaster! Drive to Reading University to interview a doctor about pioneering research for the British Heart Foundation – ok! Let’s send you out with a TV crew to film and interview a team of Street Pastors who help party goers when… Continue reading →

PR activity is all about making you look good in order to gain exposure to audiences so  you can spread news, stories and information.   It sounds like an easy task but it can be difficult to know where to start and what to do to for the best to make the most of your… Continue reading →

We log on to the World Wide Web every day to check information, find a service or purchase a product. Put simply, a website gives your company credibility to prove you are established as an expert and it also provides clarity – to share information about you. As a Media PR Communications Specialist, I think a… Continue reading →

The purpose of a media campaign is to promote you and your work.  There are many media tools you can use to communicate your message:  social media, newspapers, e-newsletters, radio, podcasts and more. With so many options – where do you start and how do you use the media tools to ensure you receive positive… Continue reading →

As a Media PR specialist I meet professionals, colleagues and business owners who ask me various questions about the media and how to use various platforms as communication tools. Take a look at the topics below and the answers to help you plan your PR promotional opportunities. Happy reading! I want to sell my products… Continue reading →